Diploma of Marketing and Communication
BSB50620
Duration: Up to two years
How it works: Study online. With a difference.
Price: $3,450 up front | $159.23 per week (payment plan) | Gov. funding if eligible
Entry requirements: Two years equivalent work experience or BSBSS00107 Marketing and Communication Foundations Skill Set
Qualification type: Diploma
Start date: Immediately, or whenever you’re ready.
Whether you're taking your first steps into marketing, or have years of experience under your belt, this course has something for everyone.
Whether you're taking your first steps into marketing, or have years of experience under your belt, this course has something for everyone.
Government Funding Available
Industry knowledge
Transferable skills
Nationally recognised
Course Summary
Whether you're taking your first steps into marketing, or have years of experience under your belt, this course has something for everyone. You’ll get access to lessons from business-leading experts in the industry. And with practical assessments, you’ll create your own strategy and put it into action as part of the course.
This course will give you an understanding of the key elements of this dynamic and growing industry, allowing you to adapt your learnings into your day to day role as an expert in this field. Take the next step and enrol today.
View our range of marketing diplomas:
Key opportunities include:
Sales Manager
Product Manager
Public Relations Manager
Marketing Manager
Campaign Manager
Marketing Coordinator
Marketing Team Leader
Looking to grow your career in marketing and communications? With great opportunities, good salaries, and lot’s of transferable skills, the marketing industry has become one of the fastest growing industries world-wide.
Your marketing career might take you online, where you create digital and social media content for the brands you know and love. It might be in public relations, creating media buzz for a local business, charity, or non-profit. You could even end up managing the whole marketing strategy for a global company.
Your marketing dreams are within reach with the Diploma of Marketing and Communication!
This course is designed to be completed within 12 months, however Monarch’s training plan allows you to take up to 24 months.
There is no minimum timeframe to complete this course. Students who are highly motivated and well organised can complete the full course at an accelerated pace.
The key factors that influence course completion are a student’s experience, time availability, how fast they work and how committed they are!
More than online
You’ll get:
Easy-to-follow lessons
Heaps of support from your trainer (phone, email, Zoom, Facebook)
A dedicated admin team on hand to guide you
Online assessments
Student Facebook group
How does it work?
This course has been developed to give you absolute flexibility. Study on your couch, on public transport, on your break at work, out in the park – wherever and whenever you like. The best part is, with Monarch Institute, ‘online’ doesn’t mean ‘alone’. You’ll be backed by our trainers at every step along the way.
What support will I get?
Your trainer will be happy to contact you via phone, Zoom, or email (Monday to Friday, 9am to 5.30pm). So you definitely won’t feel alone. You’ll also have access to our student Facebook groups, so you can discuss your learning journey with other students. It’s a handy way to stay in touch with trainers and others in the same course.
The good news is there are no exams.
The experts who design and deliver our courses (click back to Course trainers to meet some of them) have developed an assessment framework that’s uniquely designed to help you gain a deep understanding of the material. They’ll give you the kind of knowledge and skills you can use in the real world. Assessment formats include:
Written
Practical
Video
Immediately, or whenever you’re ready.
Get in touch about enrolling
"From the early stages of completing the course, I was already able to apply my learnings and new skills to my job, and finished with a greater sense of competence and confidence.
-Amelia, Monarch Institute Marketing graduate
Entry Requirements
Before starting the BSB50620 Diploma of Marketing and Communication, you’ll need to have completed the BSB42415 Certificate IV in Marketing and Communication or hold these units or their equivalent*:
BSBCMM411 Make presentations
BSBCRT412 Articulate, present and debate ideas
BSBMKG433 Undertake marketing activities
BSBMKG435 Analyse consumer behaviour
BSBMKG439 Develop and apply knowledge of communications industry
BSBWRT411 Write complex documents
OR you’ll need to have two years’ equivalent full-time relevant work experience.
*You will need to send to us a transcript, record of results or statement of attainment showing the units you have completed. If you hold the actual qualification, you will need to also send us a copy of your certificate.
To make sure you get the most out of training with us, the following enrolment process applies:
Once we receive your enrolment, our friendly course consultants will touch base to undertake a pre-training review to ensure the training is right for you.
For students without an equal or higher level qualification, there is a short language, literacy and numeracy quiz you complete online.
You will need access to the following equipment to successfully complete the course:
Working computer with Microsoft Office (2016 or later)
Access to the internet
Access to a smart phone, video camera or web camera is required
We may be able to take into account relevant knowledge and skills you’ve gained through previous formal or informal training, education and employment. To find out more, refer to our Student Information Handbook by clicking here, or get in touch with one of our friendly Course Consultants.
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Take the short quiz to see if this course is right for you.
Pathways
The Advanced Diploma of Digital Marketing is a great pathway for students looking to get specialist education in digital marketing after completing the Diploma of Marketing and Communication. During this course, you’ll get plenty of opportunities to practice the tasks and decision-making responsibilities which you’ll refine in an Advanced Diploma level course.
The Diploma is also a great way to get a grasp of marketing tasks and skills you’ll need before you take on a Bachelor of Marketing at uni.
We also have large range of Marketing Short Courses to add on to your marketing education:
Units
Module 1
Conduct Market Research
BSBWRT411 Write complex documents
BSBMKG543 Plan and interpret market research
BSBMKG435 Analyse consumer behaviour
Module 2
Develop Marketing Content
BSBMKG555 Write persuasive copy
BSBCMM511 Communicate with influence
BSBCRT512 Originate and develop concepts
Module 3
Plan Marketing Activities
BSBMKG541 Identify and evaluate marketing opportunities
BSBMKG552 Design and develop marketing communication plans
SIRXMKT007 Develop a digital marketing plan
Module 4
Undertake Marketing Activities
BSBPMG430 Undertake project work
BSBMKG542 Establish and monitor the marketing mix
BSBMKG551 Create multi platform advertisements for mass media
Government Funding Available
This training is delivered with Victorian government funding for eligible students. Please check the eligibility requirements here, or get in touch to discuss your funding options.
Industry Knowledge
Develop a comprehensive understanding of the marketing industry so that you can feel comfortable entering into any role. From public relations to digital marketing to project management, you’ll be ready to take it all on.
Nationally Recognised
The Diploma of Marketing and Communication is nationally recognised. So not only will it help you accelerate your career, you may be able to use it as part of your pathway to higher education. Just check with the uni of your choice before you enrol.
Transferable Skills
The transferable nature of the skills you’ll acquire means that you’ll be prepared for a variety of different industries, making you a versatile and sought-after professional.
Marketing and communication training. For the real world.
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Fees
If you live in Victoria, you may be eligible for government funding for this course. Find out more here.