Marketing

Diploma of Digital Marketing

10931NAT

  • Duration: Up to two years

  • Price: $3,484 up front | $160.80 per week (payment plan)

  • How it works: Study online. With a difference.

  • Start date: Immediately, or whenever you’re ready.

  • Entry requirements: No formal prerequisites | RPL available | Some equipment needed

  • Qualification type: Diploma

Enrol Now

The digital marketing industry is constantly evolving, and it's important that you stay on top of your game.

Enrol Now

The digital marketing industry is constantly evolving, and it's important that you stay on top of your game.

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  • Industry standard software

  • Accelerate your career

  • Nationally recognised

  • 100% online

Course Summary

The digital marketing industry is constantly evolving, and it's important that you stay on top of your game. With the right skills, you can move into a career that you love and that serves you for years to come.

Already working in the industry? Or starting to take on marketing responsibilities in your current workplace?  You'll love how relevant the materials is, and you can even use your current workplace as part of one assessment.

The future awaits those who are digital marketing savvy!

View our range of marketing diplomas:

Digital marketing is one of the fastest growing industries worldwide, which means that there are higher average salaries and high job growth. There is estimated to be a 21.7% increase in jobs in this industry within the next 5 years, and with 42% of the population on social media daily, that number is sure to keep going up!

Key opportunities include:


Digital Marketing Specialist

  • Social Media Planner

  • Digital Communications Manager

  • Digital Media Buyer

  • Digital Content Coordinator

  • Digital Copywriter

  • Marketing Automation Specialist


*Source: Seek Australia 2024

This course is designed to be completed within 12 months however Monarch’s training plan allows you to take up to 24 months. You’re expected to complete at least one module every six months.

There is no minimum timeframe to complete this course. Students who are highly motivated and well organised can complete the full course at an accelerated pace.

The key factors that influence course completion are a student’s experience, time availability, how fast they work and how committed they are.

More than online

You’ll get:

  • Easy-to-follow course materials

  • Videos and webinars

  • Heaps of support from your course trainers (phone, email, Zoom)

  • A dedicated admin team on hand to guide you

  • Online assessments

  • Student Facebook group


How does it work?

This course has been developed to give you absolute flexibility. Study on your couch, on public transport, on your break at work, out in the park – wherever and whenever you like. The best part is, with Monarch Institute, ‘online’ doesn’t mean ‘alone’. You’ll be backed by our trainers at every step along the way.


What support will I get?

Your trainer will be happy to contact you via phone, Zoom, or email (Monday to Friday, 9am to 5.30pm). So you definitely won’t feel alone. You’ll also have access to our student Facebook groups, so you can discuss the material with other students. It’s a handy way to stay in touch with trainers and others in the same course.

The experts who design and deliver our courses (click back to Course Trainers to meet some of them) have developed an assessment framework that’s uniquely designed to help you gain a deep understanding of the material. They’ll give you the kind of knowledge and skills you can use in the real world as a digital marketing operator or manager.

Assessment formats include:

  • Written assigments and projects

  • Practical application of skills and knowldge acquired through supervised learning activities

  • Self- study to revise and reinforce areas of knowledge

  • Research to gain up to date industry information

Immediately, or whenever you’re ready.
Get in touch about enrolling

 

 

"The course's content structure is honestly so easy to follow! They teach you things that are relevant - content is not out dated. I loved my experience with Monarch Institute. Didn't have any issues with them. Would 100% recommend."

- Carolina, Diploma of Digital Marketing graduate

 

 

 

Entry Requirements

To make sure you get the most out of training with us, the following enrolment process applies:

  • Once we receive your enrolment, our friendly Course Consultants will touch base to undertake a pre-training review to ensure the training is right for you.

  • For students without an equal or higher level qualification, there is a short language, literacy and numeracy quiz you complete online.

Entrants into this course would benefit from having:

  • High-level language, literacy and numeracy levels – sufficient to interpret complex documents, prepare written reports and prepare budget-spread sheets; and

  • Intermediate level computer literacy skills – sufficient to navigate all digital channels and social media platforms

We may be able to take into account relevant knowledge and skills you’ve gained through previous formal or informal training, education and employment. To find out more, refer to our Student Information Handbook by clicking here, or get in touch with one of our friendly Course Consultants.

You will need access to the following equipment to successfully complete the course:

  • Working computer with Microsoft Office (2016 or later)

  • Access to the internet

  • Access to a smart phone, video camera or web camera is required

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Take the short quiz to see if this course is right for you.

 

 

 

Pathways

The Diploma of Digital Marketing is the ideal preparation for the Advanced Diploma, because it covers the basics that are assumed knowledge for Advanced Diploma students.

During this course, you’ll get plenty of opportunities to practice the tasks and decision-making responsibilities which you’ll refine in an Advanced Diploma level course.

The Advanced Diploma of Digital Marketing is available through Monarch Institute.

We also have large range of Marketing Short Courses to add on to your marketing education:

Units

You’ll need to complete each of these 8 nationally recognised units of competency in order to be awarded your 10931NAT Diploma of Digital Marketing.


Module 1

Your product evaluation

 

  • BSBMKG555 – Write persuasive copy

  • BSBMKG546– Develop social media engagement plans


Module 2

Create your launch strategy

 

  • BSBMKG547 – Develop strategies to monetise digital engagement

  • NAT10931002 – Plan and conduct performance marketing


Module 3

Improve your marketing campaigns

 

  • NAT10931003 – Facilitate organic and earned marketing

  • NAT10931005 – Test to optimise performance


Module 4

Create a consistent brand experience

 

  • NAT10931004 - Apply marketing automation

  • NAT10931001- Conduct omnichannel marketing

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Industry standard software

You’ll receive training in the industry standard software, such as writing tools, social media platforms and social analytics tools, eCommerce platforms, and more, so that you can be workforce ready.

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Accelerate your career

The digital marketing industry is one of the fastest growing industries worldwide, with a projected job growth of 21.1% over the next 5 years.
*Source: Seek Australia

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100% online

No textbooks, just relevent, up to date and engaging course maerials that you can work though at your own pace.

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Nationally recognised

This qualification is nationally recognised. It’s part of the Australian Qualifications Framework. This means you may be able to use it as a pathway to higher education qualifications at institutions around Australia.

Digital marketing training. For the real world.

Check out our reviews

 

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Trainers

 

Industry experts and thought leaders.

 

Trainers

Open
Despina Karatzias

Marketing Trainer

Open
Petra Zink

Marketing Trainer

Open
Despina Karatzias

Marketing Trainer

Open
Petra Zink

Marketing Trainer

Fees

Upfront Payment
$3,484
Payment Plan
$160.80 / week
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