Why do I need a qualification in Social Media Marketing?

Social media isn’t just something to do with our downtime. It’s shifting and disrupting several industries, from news media to marketing. With over a third of the world’s population now actively using social media, social media marketing has the potential to lower marketing costs, build brand awareness organically, and develop a positive and loyal community of fans.

You can be part of the social media revolution. Get in on the ground level of this fast-growing industry. Social media managers are in high demand with employment opportunities increasing by an average of ~44% year on year from 2015 – 2017, and the uptake of social media amongst businesses isn’t slowing down in 2018. More businesses are establishing a social media presence for the first time. Many more are growing their social budgets, posting more often, and producing higher quality content.

With a formal qualification, you can demonstrate your dedication and depth of knowledge to potential employers. If you’re not already in the industry, you could be taking on professional social media responsibilities within months. If you’re already a marketing professional, the Diploma is a great way to level up your abilities (and pay grade!).

But social media management isn’t something you can just pick up.
It’s incredibly data-driven, creative, and disciplined. You can get in on the ground level of this growth by formalising your social smarts with a Diploma-level qualification from Monarch Institute.

Find out more here, or call one of our friendly course consultants on 1300 738 955.

Sources:  PwC Industry Sector Outlook Report, 2018., Hays Salary Guide, 2018.